LEADERSHIP

Plan Your Shopping in Advance

Experts recommend deciding which essential items are essential before the sale begins. Whether it's smartphones, TVs, fashion items, or furniture, creating a clear shopping list will save time and prevent impulse purchases.

Also, keep an eye out for flash sales, as they offer steep discounts on popular products for a limited time. You can also use a watchlist to quickly revisit your favorite items.

Smart Shopping Method

MPL AVP Rajshree Sharma says, "The biggest challenge in today's e-commerce isn't just finding a deal, but also understanding whether it's a good deal. Platforms and browser extensions with transparent price histories and unbiased comparisons help shoppers make informed, data-driven decisions."

She adds that this is especially important during mega sales like Big Billion Day, where the excitement of discounts can lead people to forget rational shopping.